Every day, your customers and prospects go on Facebook, LinkedIn, and Twitter to share what's happening in their lives. Your own network is full of valuable clues as to who needs to buy what and when – making it a treasure trove of leads.

In this webinar, our guest speaker, Forrester Research analyst Zachary Reiss-Davis, shares key findings from a recent Hearsay Social-commissioned study on the state of social selling. Hear from Senior Executive Director for AXA Equitable Life Insurance Company and Chairman of AXA Advisors, LLC, Robert “Bucky” Wright, along with VP of Digital Marketing at Wells Fargo, Cathy Price, and CEO of Hearsay Social, Clara Shih, as they discuss best practices for sales and marketing leaders in this new era, including:

•  Strategies top sales leaders should consider to activate their social sales force

•  Understanding the customer lifecycle as individuals engage with social touch points

•  Top reasons sales people are successful on social platforms

Webcast: Selling in the Social Era

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